The opportunity to sponsor my car takes full advantage of my lifestyle, having lots of exposure. I am located in one of the wealthiest places in the world, Tyson's Corner, Virginia, in Fairfax County. The 2 adjoining counties in Northern Virginia (Fairfax and Loudon) are the Top Two Richest Counties in the United States. Why is there so much money here? If you are anyone important in Washington, DC you live in 1 of 2 places: The Whitehouse or around the Tyson's Corner area. Tyson's Corner isn't a city or a mailing address; it is where McLean meets Vienna. I could write a book on this and I am sure people have. The point is... there is money to be spent here, lots of it. This area is as close to recession-proof as it gets, because of federally funded positions that can't be eliminated. The government works on a cycle, where people are always changing and this gives the area a steady inflation rate. This isn't the only place my car and I find an audience.

There are a few key points of exposure that benefit sponsors of my car and I. I am involved in events such as: car meets, cruises, car shows, rallies, filming, and photo shoots. Not everyone that sees my car will be the target market for all sponsors. For example when I park my car in front of a club, my detail shop is likely to be the only one who is going to benefit. The car meets only affect the local market; however a cruise to a meet is likely to be filmed. Not everything makes the cut for the movies; however the remaining footage is released on Mischief's website for paying members. Segments of the car shows usually end up on the film. Filming is what gets the most amount of exposure, which includes the rallies, and stunts, and any races. Some of the stunts that I am shown doing include me driving down the road with my feet out the window.

Allow me to explain Mischief, since I refer to it often when my car is involved. Mischief is often compared to Jackass, though we are very different and quick to defend our name. It resembles the extreme no rules, anything goes kind of life style. We like to drive fast and have fun. We don't do these things to break the law, and we don't want anyone to get hurt or damage their car. If you Google: "street racing", the first thing that will come up is a video, this was filmed by Mischief when they were still partnered with Teckademics.

In Car shows, my car always gets premier spots for several reasons, the first and foremost is the pure nature of my car, being an E63. I always get a spot at the Mischief booth, which always has a good location at the show and where I prefer to park. In actuality it wouldn't matter where the booth is located because people will seek it out, and it is always an attraction. There are always lots of antics and stunts going on around the Mischief booth. We draw a crowd, and we constantly are having fun. We have the models sit in the cars and rev the engine... people love this. Models are always gathering around and take pictures with us and the cars. We have them pose together and interact among themselves.

Filming with Mischief allows a few opportunities for sponsors to benefit from the filming. The primary turner will have an advantage that other sponsors don't, the audible factor. When someone announces or labels the car it will be known as XXXX tuned E63. Other performances modifiers will have a chance if there is a line up screen (comparing 2 cars that are about to race.). The last being the most obvious with vinals on the car, displaying their brand name or logo. The cycle of relating, and verbal communication is key in spreading the information. For example if someone watches the film, goes to the Mischief website and then to my website to find out more information on my car, they will see the sponsors here as well. Of course the primary tuner would have the label of the car on the Mischief website and any other medium the car is listed on.

Sponsoring my car will be a great investment. My car is always clean, it's tricky keeping up with the exterior, but I do a good job. The interior of my never sees dirt and is always organized, it's something I took away from the military, I take pride in my car!